The short answer is yes. I am a solar generator who is paid wholesale pricing for the surplus energy put back on the grid. During my first five years of production, I was paid nearly double for my energy production by NC Green, an aggregator for early adopters. As Kevin points out, the EV is the number one device that is easily adjusted. During my first five years, I always charged at night allowing me to sell about $5,000 of solar generation to offset the cost of the array. Now that I receive wholesale pricing, I use a smart EVSE to do just the opposite by maximizing my use of solar. I really like the Sense mobile solar app’s graphic historgram showing solar vs home usage. Now that we have an export function, I plan to track this even closer.
In general, you don’t want to make changes that alter your lifestyle, but TOU, and to a lesser degree, the Sense “Always ON”, assists you in making changes that are good for your energy consumption, which in turn is good for the environment, good for your utility provider, and good for your pocketbook.
EVs are the largest consumers. Electric hot water heaters are also energy hogs, especially storage tanks opposed to on demand. I actually can see the resurgence of smart storage tanks, particularly when used with solar they function like a big water battery. Clothes dryers are less but still pretty large consumers of energy at least until the sonic dryer is marketed. Almost every dishwasher has a delay start. New clothes dryers are doing the same. Tackle those appliances and you have put a dent in your TOU.